The Department of Economic Development and Tourism together with the Northern Cape Tourism Authority (NCTA) and South African Tourism (SAT) launched the “Summer Differently” campaign.

South African Tourism has conceptualised a specific marketing campaign, “Summer Differently” to unlock and re-ignite domestic tourism. The NCTA has developed a provincial summer campaign to complement the national campaign which will be showcasing the Northern Cape’s iconic must do summer experiences.

The campaign slogan Summer differently… take the road less travelled and explore the myriad of small dorpies, towns and villages of the Northern Cape embodies our campaign objective.

Take advantage of the Northern Cape’s many amazing summer special offers by visiting the NCTA website, www.experiencenortherncape.com.

Two content creator, Lesego Tutu and Clement Scholtz, were selected from a national competition to “experience the Northern Cape” and have been wowed by the province’s beauty and talented residents. The pair will continue to tour the province and experience its splendour, from boat rides on the Vaal river to wine tasting in Upington.

Booker T, in Galeshewe hosted a segment of the activation and a riveting performance was done by our local act the Amandla Dança Teatro.

Most importantly, please continue to observe all COVID-19 protocols this festive season, do not drink and drive and experience the Northern Cape, summer differently.

By Refilwe Dungu