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To manage unlocking the economic potential of the provincial tourism industry through creating an enabling policy and planning environment..

Functions : 

1.To develop and manage the Tourism Sector Knowledge Management Framework.
2. To develop and manage the provincial Domestic Tourism Strategy.
3. To develop and manage the provincial Tourism Skills Development Framework.
4. To develop and manage the provincial Tourism Schools Support Framework.
5. To develop and manage the provincial Tourism Decent Work Framework.
6. To develop and manage theprovincial Generic Tourism Service Excellence Standards and Norms Framework.
7. To develop and manage theprovincial Tourism Consumer Satisfaction and Feedback Framework.
8. To develop and manage the provincial Responsible Tourism Framework.
9. To develop and manage the provincial Tourism Crisis Management Framework.
10.To develop and manage the provincial Tourism Business Registration Framework.
11.To develop and manage the provincial Tourist Guide Administration and Standards Framework